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MCOM 199A

Advertising & Public Relations Agency I

Description
The first of a two-semester capstone course where seniors will work in teams in a School-sponsored Advertising and Public Relations Agency to plan and execute real-world integrated strategic campaigns as well as to prepare entries for national competitions. Enrollment by permission only. Prerequisite: PR Majors: PR 099, PR 190 or PR 192; PR 191; ADV Majors: ADV 091.

Grading
Normal Grade Rules

Units
3